吕高燕
吕高燕,硕士生导师,博盈彩票管理科学与物流系助理教授、特别副研究员,研究兴趣为平台,双边市场,R&D,供应链金融,绿色供应链。毕业于北京大学光华管理学院。
论文发表
Peng Huang, Gaoyan Lyu*, Yi Xu. Quality Regulation on Two-Sided Platforms: Exclusion, Subsidy, and First-party Applications, Management Science,2022
Gaoyan Lyu, et al. C2M strategies on an e-commerce platform under brand competition. Transportation Research Part E: Logistics and Transportation Review 177 (2023): 103184.
胡华清,吕高燕*,陈剑,面临制造商入侵威胁时的网络零售商经营模式选择:分销,平台还是混合?已接收(2023).
Hu H, Lyu G*, Cheng T C E, et al. Reselling, consignment or In-Marketplace selling Mode? Competitive strategy for E-tailers to counteract online third-party marketplaces. Transportation Research Part E: Logistics and Transportation Review, 2023, 176: 103190.
Wang Wei, Gaoyan Lyu*. Sequential product positioning on a platform in the presence of network effects. International Journal of Production Economics (2020): 107779.
Wang Wei, Gaoyan Lyu, Wei Cui, Yongjian Li*. Strategic Technology Commercialization in the Supply Chain under Network Effects. International Journal of Production Economics (2020)
主持科研项目:国家自然科学基金(2022-2024),双边平台质量治理策略
联系方式
北京市海淀区中关村南大街5号博盈彩票,100081
邮箱: lgy@bit.edu.cn